Data protection
1. Data protection at a glance
General information:
The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to personally identify you. Detailed information on data protection can be found in our privacy policy, which is linked below.
Data collection on our website:
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. Their contact details can be found in the legal notice of this website.
How do we collect your data?:
Your data is collected, firstly, because you provide it to us. This could include, for example, data that you enter into a contact form.
Other data is automatically collected by our IT systems when you visit the website. This is primarily technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter our website.
What do we use your data for?:
Some data is collected to ensure the website functions correctly. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?:
You have the right to obtain information free of charge at any time regarding the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction, blocking, or deletion of this data. For this purpose, as well as for any further questions regarding data protection, you can contact us at any time at the address provided in the legal notice. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
Analysis tools and third-party tools:
When you visit our website, your browsing behavior may be statistically analyzed. This is done primarily using cookies and so-called analytics programs. The analysis of your browsing behavior is generally anonymous; your browsing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.
You can object to this analysis. We will inform you about your options for objecting in this privacy policy.
2. General information and mandatory disclosures
Data protection:
The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data are collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
Please note that data transmission over the internet (e.g., when communicating via email) can have security vulnerabilities. Complete protection of data against access by third parties is not possible.
Note regarding the responsible body:
The responsible body for data processing on this website is:
Trailruntom I Photography & Marketing
Represented by: Tom Schlegel
Lessingstrasse 63
53113 Bonn
Telephone: +49 (0)160 94965070
Email: info@schlegeltom.com
The responsible entity is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).
Withdrawal of your consent to data processing:
Many data processing operations are only possible with your explicit consent. You can revoke your consent at any time. An informal notification by email to us is sufficient. The legality of data processing carried out before the revocation remains unaffected by the revocation.
Right to lodge a complaint with the competent supervisory authority:
In the event of a data protection breach, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the State Data Protection Commissioner of the federal state in which our company is based. A list of data protection commissioners and their contact details can be found at the following link: info@schlegeltom.com
Right to data portability:
You have the right to receive the data that we process automatically based on your consent or in fulfillment of a contract, either for yourself or for a third party, in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if technically feasible.
SSL or TLS encryption:
This site uses SSL/TLS encryption for security reasons and to protect the transmission of confidential information, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the lock symbol in your browser's address bar.
When SSL or TLS encryption is enabled, the data you send to us cannot be read by third parties.
Encrypted payment transactions on this website:
If, after concluding a paid contract, you are obligated to provide us with your payment details (e.g., account number for direct debit), this data is required for payment processing.
Payments via common payment methods (Visa/MasterCard, direct debit) are processed exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the padlock symbol in your browser's address bar.
With encrypted communication, your payment details that you transmit to us cannot be read by third parties.
Information, blocking, deletion:
Under applicable law, you have the right to request information, free of charge, about your stored personal data, its origin and recipients, and the purpose of data processing. You also have the right to rectification, blocking, or erasure of this data. For this purpose, and for any further questions regarding personal data, you can contact us at any time at the address provided in the legal notice.
Objection to advertising emails:
The use of contact details published as part of the legal notice for sending unsolicited advertising and informational materials is hereby prohibited. The operators of these pages expressly reserve the right to take legal action in the event of unsolicited advertising, such as spam emails.
3. Data collection on our website
Cookies:
These websites sometimes use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit ends. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser on your next visit.
You can configure your browser to notify you when cookies are set and to allow cookies only in individual cases, to accept cookies in certain cases or to generally reject them, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.
Cookies that are necessary for carrying out electronic communication or for providing certain functions you have requested (e.g., the shopping cart function) are stored on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically flawless and optimized provision of its services. Any other cookies (e.g., cookies for analyzing your browsing behavior) are addressed separately in this privacy policy.
Server log files:
The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. This information includes:
Browser type and browser version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of server request
IP address
This data will not be combined with other data sources.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.
Contact form:
If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not share this data without your consent.
The processing of the data entered into the contact form is therefore based solely on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. An informal notification by email to us is sufficient. The lawfulness of the data processing operations carried out until the revocation remains unaffected by the revocation.
The data you enter in the contact form will remain with us until you request its deletion, revoke your consent to its storage, or the purpose for data storage no longer applies (e.g., after your inquiry has been processed). Mandatory legal provisions – in particular, retention periods – remain unaffected.
4. Analytics Tools and Advertising
Google Analytics:
This website uses functions of the web analytics service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called "cookies." These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the USA.
The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
Browser Plugin:
You can prevent the storage of cookies by adjusting your browser settings; however, please note that in this case you may not be able to fully utilize all the functions of this website. Furthermore, you can prevent Google from collecting and processing data generated by the cookie and related to your use of the website (including your IP address) by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection to data collection:
You can prevent Google Analytics from collecting your data by clicking on the following link. This will set an opt-out cookie that prevents the collection of your data on future visits to this website: Disable Google Analytics.
For more information on how Google Analytics handles user data, please see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Order data processing:
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Google AdSense:
This website uses Google AdSense, a service for integrating advertisements from Google Inc. ("Google"). The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google AdSense uses so-called "cookies," text files that are stored on your computer and enable analysis of website usage. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons allow information such as visitor traffic on these pages to be evaluated.
The information generated by cookies and web beacons about your use of this website (including your IP address) and the delivery of advertising formats is transmitted to and stored on a Google server in the USA. This information may be shared by Google with its partners. However, Google will not associate your IP address with any other data held by Google.
The storage of AdSense cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
You can prevent the installation of cookies by adjusting your browser settings accordingly; however, please note that in this case you may not be able to fully utilize all the functions of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes described above.
Google Analytics Remarketing:
Our websites use the features of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
This feature allows you to link advertising audiences created with Google Analytics Remarketing to the cross-device features of Google AdWords and Google DoubleClick. This way, interest-based, personalized advertising messages, tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone), can also be displayed on another of your devices (e.g., tablet or PC).
If you have given your consent, Google will link your web and app browsing history to your Google account for this purpose. This allows the same personalized advertising messages to be displayed on any device where you sign in with your Google account.
To support this function, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.
You can permanently opt out of cross-device remarketing/targeting by disabling personalized advertising in your Google account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of collected data in your Google account is based solely on your consent, which you can grant or withdraw at Google (Art. 6 para. 1 lit. a GDPR). For data collection processes that are not aggregated in your Google account (e.g., because you do not have a Google account or have objected to aggregation), the data collection is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.
Further information and the data protection regulations can be found in Google's privacy policy at: https://www.google.com/policies/technologies/ads/.
Google AdWords and Google Conversion Tracking:
This website uses Google AdWords. AdWords is an online advertising program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
We use conversion tracking as part of Google AdWords. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that your web browser stores on your computer. These cookies expire after 30 days and are not used to personally identify users. If you visit certain pages of this website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page.
Each Google AdWords customer receives a different cookie. These cookies cannot be tracked across the websites of different AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users. If you do not wish to participate in tracking, you can easily disable the Google conversion tracking cookie in your browser's user settings. You will then not be included in the conversion tracking statistics.
The storage of “conversion cookies” is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
For more information about Google AdWords and Google Conversion Tracking, please see Google's privacy policy: https://www.google.de/policies/privacy/.
You can configure your browser to notify you when cookies are set and to allow cookies only in individual cases, to accept cookies in certain cases or to generally reject them, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.
5. Newsletter
Newsletter data:
If you wish to subscribe to the newsletter offered on this website, we require your email address and information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not share it with third parties.
The processing of the data entered in the newsletter registration form is based solely on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent to the storage of your data, your email address, and its use for sending the newsletter at any time, for example, via the "Unsubscribe" link in the newsletter. The lawfulness of the data processing operations already carried out remains unaffected by the revocation.
The data you provided for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe and will be deleted after you unsubscribe. Data stored for other purposes (e.g., email addresses for the members' area) will remain unaffected.
MailChimp:
This website uses MailChimp for sending newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.
MailChimp is a service that can be used to organize and analyze the sending of newsletters, among other things. If you enter data for the purpose of subscribing to the newsletter (e.g., email address), this data will be stored on MailChimp's servers in the USA.
MailChimp is certified under the EU-US Privacy Shield. The Privacy Shield is an agreement between the European Union (EU) and the USA that aims to ensure compliance with European data protection standards in the USA.
We use MailChimp to analyze our newsletter campaigns. When you open an email sent via MailChimp, a file embedded in the email (a so-called web beacon) connects to MailChimp's servers in the USA. This allows us to determine whether a newsletter message has been opened and which links, if any, have been clicked. Technical information is also collected (e.g., time of access, IP address, browser type, and operating system). This information cannot be linked to individual newsletter recipients. It is used solely for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of our recipients.
If you do not want your data analyzed by MailChimp, you must unsubscribe from the newsletter. We provide a corresponding link for this purpose in every newsletter email. You can also unsubscribe directly on the website.
Data processing is based on your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time by unsubscribing from the newsletter. The lawfulness of data processing operations already carried out remains unaffected by the withdrawal.
The data you provided for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe. After you unsubscribe, this data will be deleted from both our servers and MailChimp's servers. Data stored for other purposes (e.g., email addresses for the members' area) will remain unaffected.
For more information, please see MailChimp's privacy policy at: https://mailchimp.com/legal/terms/.
Conclusion of a Data Processing Agreement:
We have entered into a so-called "Data Processing Agreement" with MailChimp, in which we obligate MailChimp to protect our customers' data and not to disclose it to third parties. This agreement can be viewed at the following link: https://mailchimp.com/legal/forms/data-processing-agreement/sample-agreement/.
6. Plugins and Tools
YouTube:
Our website uses plugins from the Google-operated site YouTube. The operator of the site is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
When you visit one of our pages that includes a YouTube plugin, a connection is established to YouTube's servers. This informs the YouTube server which of our pages you have visited.
If you are logged into your YouTube account, you are allowing YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of presenting our online content in an appealing way. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
Further information on how user data is handled can be found in YouTube's privacy policy at: https://www.google.de/intl/de/policies/privacy.
7. Online Marketing and Partner Programs
Amazon Affiliate Program:
The operators of this website participate in the Amazon EU Partner Program. Amazon advertisements and links to Amazon.de are integrated into our pages, allowing us to earn money through advertising fees. Amazon uses cookies to track the origin of orders. This allows Amazon to recognize that you clicked on the partner link on our website.
The storage of “Amazon cookies” is based on Art. 6 lit. f GDPR. The website operator has a legitimate interest in this, as the amount of their affiliate commission can only be determined through these cookies.
Further information on data usage by Amazon can be found in Amazon's privacy policy: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.
8. Payment providers
PayPal:
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal, we forward your payment data to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") for payment processing. This transfer is carried out in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.
For the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal, PayPal reserves the right to conduct a credit check. For this purpose, your payment data may be transferred to credit agencies in accordance with Art. 6 Para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default to decide whether to offer the respective payment method. The credit check may include probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. Address data is among the data used, but not the only data, in the calculation of the score values. For further information on data protection, including the credit agencies used, please refer to PayPal's Privacy Statement: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
Instant bank transfer:
On our website, we offer, among other things, payment via “Sofortüberweisung” (instant bank transfer). The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (hereinafter referred to as “Sofort GmbH”).
Using the “Sofortüberweisung” (instant bank transfer) method, we receive real-time payment confirmation from Sofort GmbH and can immediately begin fulfilling our obligations.
If you have chosen the "Sofortüberweisung" (instant bank transfer) payment method, you will submit your PIN and a valid TAN to Sofort GmbH, which will then use this information to log into your online banking account. After logging in, Sofort GmbH automatically checks your account balance and executes the transfer to us using the TAN you provided. They then immediately send us a transaction confirmation. After logging in, your transactions, overdraft limit, and the existence and balances of any other accounts you may have are also automatically checked.
In addition to your PIN and TAN, the payment details you enter, as well as your personal data, will be transmitted to Sofort GmbH. This personal data includes your first and last name, address, telephone number(s), email address, IP address, and any other data required for payment processing. The transmission of this data is necessary to verify your identity beyond doubt and to prevent fraud.
Your data will be transferred to Sofort GmbH on the basis of Article 6(1)(a) GDPR (consent) and Article 6(1)(b) GDPR (processing necessary for the performance of a contract). You have the right to withdraw your consent to data processing at any time. Such withdrawal will not affect the lawfulness of processing based on consent before its withdrawal.
Details regarding payment via Sofortüberweisung can be found at the following links: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/.
Stripe:
If you choose a payment method offered by the payment service provider Stripe, payment processing will be handled by Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland, to whom we will transfer the information you provided during the ordering process, along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency, and transaction number) in accordance with Article 6(1)(b) GDPR. Your data will be transferred exclusively for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. and only to the extent necessary for this purpose. Further information on Stripe's data protection practices can be found at: https://stripe.com/de/privacy#translation